Sound Communication: The Holdcom Blog

Sioban Schmeding

Recent Posts

Cure for Content: August - Message on Hold Healthcare Script Samples 2018

Don't miss out on the opportunity to share content regarding these August events! If you haven't seen our previous July blog with additional content for healthcare you can check it out here. The August observances do differ from those of  July, as in there are no observance days for the month of...

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Marketing Your Restaurant to Different Generations - Part 1

To meet your restaurant goals, you need to be able to position your facility to the appropriate market. A huge part of marketing has traditionally been "generational marketing" which still holds true to today. There are four current generations that are of the buying age: Traditionalists, Baby...

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Marketing to the Generations- Part 2

In Part 1 of Marketing Your Restaurant to Different Generations, you learned what each generation valued in a restaurant. If you didn't get a chance to read Part One you can check it out here. Now that we know what sets each generation apart, how can your restaurant market to each generation to...

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Healthcare: 5 Ways to Celebrate National Doctor's Day

Healthcare facilities are always busy. Patients coming and going, regularly scheduled treatments, dealing with appointments, and insurance questions. During all the craziness in your office don't overlook one of the main reasons everybody comes to your office...the doctor! March 30th is National...

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Marketing: Convert First Time Clients Into Regulars

Though Christmas has passed, important holidays are just around the corner. Mother's Day and Valentine's Day will be here before you know it. Is your business preparing? Most businesses can find themselves overbooked during Mother's Day and Valentine's Day. If only they could be this busy -...

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What Gender Should Your Voiceover Be?

When you're investing time and energy into your marketing and creating new content, you want it to be effective. Every detail from the colors, used - to the voice has an effect on your audience. Choosing the right gender for your brand voice can be a tricky decision. We've created a list of...

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Creating a Restaurant Brand Voice That Will Slay

A brand voice  is a consistent style, message, and theme throughout all marketing which makes a company stand out against the competition. The voice will define and create a tone for the entire restaurant. It should be echoed in your social media, menu, website, app, printed marketing materials,... Read More

5 Ways to Shape-Up your Wellness and Fitness Marketing

With the New Year coming, it's time for changes. For a majority of people changes can involve their: lifestyle, career, or living situations. Now if you're a business involved in fitness, or wellness you won't want to miss this opportunity! As a business owner, organizing and creating marketing...

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Spice Up Your Message on Hold

If you're reading this, you've already recognized the immense potential of your phone system's Music/Message on Hold capabilities. Not only are you providing targeted messages to your callers while on hold, you're reducing call abandonment and making the most of their time in queue. 

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5 Reasons Employees Shouldn't Record Your IVR

December 19, 2017 Sioban Schmeding IVR, tips, resources

Your company’s IVR is the “first impression” callers get about your business. Recording your voice prompts in house may be a quick and affordable solution, but here’s a few reasons why that decision might not be the right one:

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