Sound Communication: The Holdcom Blog

IVR Script Examples to Improve Caller Navigation

IVR Script Examples To Improve Customer CommunicationYour IVR system is like the front door of your business - It's the first thing people see and the first impression callers get. It's also a crucial part of your customer communication. When coupled with well-written voice prompts, the IVR system helps callers navigate your phone system and reach an agent efficiently.

3 IVR Sample Scripts:

Day Greeting:

Thank you for calling [COMPANY NAME].If you know your party's extension number, you can enter it at any time. For Sales and Customer Service, press 1. For our employee directory, press 9. Or press 0 to speak with a representative.

Main Menu:

Hello and thank you for calling [COMPANY NAME]. If you know the extension of the person you wish to reach, please enter it now.To speak with the operator, press 0 at any time. For Sales, press 1. For Technical Support, press 2. For Billing, press 3. For information about our company, press 4. To Repeat this message, press pound.

Night Greeting:

Thank you for calling [COMPANY NAME]. To learn more about our products and services visit our website at offices are currently closed. Our business hours are Monday through Friday from 8 am to 7 pm except on major holidays.Please leave a message with your name, contact information, and the nature of your call and someone from the appropriate department will contact you on the next business day. Or, email us at

Why these IVR scripts are effective:

Our script department created these IVR script examples to work effectively and efficiently to navigate and inform callers. Here's why the work:

  • Include a greeting with main choices. To keep everything running more efficiently, including the phone system greeting with the main menu choices, as all of the sample scripts above do, is the way to go.
  • Use Short Prompts. Instead of saying, "If you would like to speak to a representative from the Sales Department, press 1", our script writers favor short, simple phrasing such as "For Sales, press 1". This helps keep your callers focused on the options you're offering.
  • Give Fewer Options. A long list of departments is difficult for callers to navigate. Instead of listing every department, start by listing some general groups and expand generally from there. Remember, customers want to reach an agent as fast as possible. If you provide too many options or menu levels, callers will start hanging up or pressing 0.
  • Move the extension to the end. "For Sales, press 1" and "Press 1 for sales" are two ways to say the same thing. But in your phone system, one of these is right and one is wrong. You should always put the extension at the end of your prompt, so callers know what to do. Here's another way to think about it: In general, callers don't know which extension they're looking for, but they know which department they need. The department name is the trigger that should get them to pay attention to a number.
  • Press instead of dial. Boy, do our script consultants hate this one. Do you still "dial" numbers on the phone? I hope you don't, because if you do, you're still using a rotary phone. While there is some indication that "touch" might be the next term to use, for now, you can stick with "press" and be in the clear.

If you want to improve call navigation and caller efficiency in your phone system, start at the very beginning - your IVR script - and find ways to innovate from there. Do you have any tips for businesses that want to streamline their customer service? Let us know in the comments.



Free Download:  Guide to Effective Scriptwriting for Message On Hold and Telephony



Tags: IVR Announcements, audio, voice prompts, customer service