We often get inquires about using popular music on hold. Of course, you can certainly use whatever type of music you want on hold, but be warned you must have proper permissions and licensing. Music licensing is no joke! I’ve taken the time to share a guide of what is required to play music on...
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Myth: “I can use this music for free because I found it on the internet”.
The customer experience begins with the first interaction of your brand or organization. If your customers are engaging with your company in a physical space, like a store, restaurant or waiting area their experience will be positively or negatively impacted by the quality of the environment. ...
Read MoreWe all have been in stores and restaurants where some type of music is playing in the background. Sometimes we like it and sometimes we don't. So, how do you go about choosing the right business music for your company?
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Overhead music in healthcare facilities is much, much different than overhead music in retail stores or other business settings. Whether in a major hospital or local doctor's office, a healthcare facility's audio needs to appeal to a wide variety of people, many of whom are ailing, nervous, or...
Getting the right background music for stores isn't always easy. It can be tricky to ensure you're playing the right music, for the right shoppers, at the right time and place. And there are a lot of options - Something fast and pop-y, or mellow and jazzy, or hip and indie...the list goes on....
Music is an undeniably powerful way to change the environment in your venue. By using overhead music in your store, you have an opportunity to boost sales by engaging your customers. Audio is powerful because it can't be ignored - while customers can overlook imagery, they can't prevent...
Healthcare facilities – namely hospitals and medical centers – have an array of events and innovations taking place, often on a daily basis. Holdcom has been proud to further promote these events for our clients nationwide, mainly in the Message On Hold format. However, audio that was recorded for...
Overhead Music is a great way to keep customers happy and engaged in your store or facility. The right music can keep people shopping longer. A popular solution for providing in-store music is playing a form of internet radio - Pandora, RDIO, Spotify, or another service. These services are free...