Sound Communication: The Holdcom Blog

Customer Experience & Pokémon GO

With all the news and excitement around the success and popularity of Pokémon Go, you may not recall it started as a humble card game back in the 1990's. It wasn't your average game. This game included capturing mythical creatures and battling your friends.  The game was simply called Pokémon....

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What You Need To Know To Succeed at Customer Engagement

November 13, 2014 Neil Fishman customer engagement

The Do’s and Don’ts of Email Communication

Email has been around for decades. Today it is one of the prime movers of information and an essential communications tool that epitomizes the transformative power of technology. And yet, as with any tool, its effectiveness is determined by how it is...

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Video: 4 Ways You Can Gain Momentum with Inbound Marketing

Content marketing is gaining momentum everyday. The challenge with content marketing is creating content that is interesting and relevant. Well here are some tips to not only increase traffic to your website but to increase leads. Leads can easily be converted into buyers if you are targeting...

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The Importance of Message on Hold [Infographic]

While you're ramping up your Internet and social media budget, don't forget that many of your best customers or would be customers still reach you on the phone. How are you addressing that? 

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3 Kinds of Online Videos That Will Help Your Marketing

When you're creating marketing videos to share online, there are several types of content that you should consider. Different types of videos should be used for different purposes and target markets. Here are three types of video content and how to use them to most effectively market your...

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4 Ways To Make your Online Content More "Snackable"

How's your attention span? Can you pay attention for more than 10 seconds? Studies are saying...not so much. Our attention span seems to be shrinking, from 12 seconds in 2000 to 8 seconds in 2012. PLUS, 17% of internet page views last less than 4 seconds. Words, it seems, give us the most...

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4 Online Video Ideas to Improve Customer Service Strategies

If you have a business, you have customers. If you have customers, they have questions. No matter what you sell, do, or offer, someone will need to ask you something about it. And when the time comes, you and your staff will have to provide them with an appropriate answer. Just as there are...

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Customer Service Tips For a Successful 2013

We're a month into the new year, which is the perfect time for some quick tips for providing excellent customer service. No matter what business or industry you're in - from freelancer to enterprise - there's always room to improve customer service strategies. Here are our tips for ensuring...

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13 Tips for Providing AWFUL Customer Service On Hold

When people don't like your Message On Hold program, they will certainly complain about it. Why? Being stuck on hold with imperfect content is a nightmare. Unless you want your customers to feel frustrated and unappreciated, avoid these 13 common Message On Hold mistakes:

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