Sound Communication: The Holdcom Blog

On Hold Message Updates for Fall - Cheat Sheet

Coming soon pumpkin lattes and football season! We all know too well that Fall is around the corner. With the Fall season comes the opportunity for a crisp new marketing strategy. Will you be posting on social media; will you be doing any online ads? Whether you're in the healthcare,...

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Here's How to Get Great Reviews For Your Hotel

In hospitality, you're always on the lookout for more customers. Reviews are something guests will look at before even considering going to your establishment.  A good review can speak volumes about your business, but a negative review will be the takeaway for a reader. The solution is to make...

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3 Tips to Improve the Hospitality Guest Experience

In the hospitality industry, the guest experience is king. Anyone can provide a bed and a shower - it's the little things that add up to a memorable stay.

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Script Tip: Take your Message On Hold Back to School

Whether or not you have children, the Back to School season affects you. Perhaps your commute becomes that much longer because school buses are back on the road. Or employees and co-workers have to readjust their work schedule to accommodate school hours and the drop-off/pick-up schedule for...

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How Restaurants and Catering Facilities Can Keep Messages On Hold Current

The most effective Message On Hold program is one that is kept up to date year-round. For restaurants and catering facilities, where seasonal happenings often affect events, menues, hours of operation, and space availability, playing timely information on hold is an easy way to keep your guests and...
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Is Overhead Music Right for Me ?

Overhead music is a powerful tool that is often neglected by businesses. In a brick and mortar facility, like a fitness center or retail store, appropriate overhead music can really set the tone for the customer experience. In a more general business environment, appropriate overhead music can...

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Holdcom University: Audio for Marketing and Customer Service

Did you know that, in addition to Sound Communication, we also write other free resources about using audio for marketing and customer service strategies? We have a collection of industry-specific guides, tips for creating programs, and slide presentations for visual learners. Are complete...

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How Hospitality Properties can get the most out of Telephony Marketing

Callers reach out to hospitality properties, like hotels, restaurants, resorts, and spas, for a number of reasons. For these venues, the telephony becomes a prime marketing tool. Messages On Hold, IVR Announcements and voice prompts, and voicemail greetings must all sound clear and professional....

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Hospitality Industry Website Audio

Despite great strides in bandwidth and technology, the internet remains a visual space that doesn’t often make use of audio. When audio is used, however, it can help your website achieve major impact. Website audio can make your website stand out from your competition’s site while reinforcing...

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5 Ways Hospitality Properties Can Leverage Internet Audio

Although the internet is primarily a visual space, audio can be used to enhance marketing and customer service initiatives online. From an audio logo and sonic brand to adding your voice to Facebook and Twitter, website audio and sound for social media are a way to attract customers and keep them...
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