Sound Communication: The Holdcom Blog

Managing and Announcing Healthcare Mergers and Acquisitions

There is one constant in the healthcare industry: change. New rules and regulations, changing technology, additional facilities...very little stays the same for very long. Today, as "Hospitals" become "Medical Centers" that are part of "Healthcare Systems", paying attention to patient...

Read More

Healthcare Marketing: 6 Ways to Reuse Message On Hold

As a healthcare provider there is a ton of information to be shared such as: medical innovations, disease prevention, and seasonal tips. A great way to share this content with patients is by utilizing your Message On Hold script and audio recordings. Patients who are on hold are a captive audience...

Read More

Customer Service: 6 Ways to Share Business Hours

With Thanksgiving just over a few weeks away and the December holidays right around the corner, the Holiday Season is truly upon us. Yes, it's the season for cheer, thoughtfulness, and warm-fuzzy-feelings, but it's also the season of frequently changing business hours. Provide good customer...

Read More

How to Prepare Your Marketing for the Holidays

The time has come...the pre-holiday season is upon us! Well, maybe it's not so "pre" anymore. I walked through a home improvement store the other day (It was not yet the first of October), and there was a large display of Christmas Trees already set up...WOW. For me, the message was clear:...

Read More

Turn Your IVR System Into a Customer Service Strategy

Do you see your IVR (Interactive Voice Response)  as an utilitarian component of your phone system? If you do, you’re right—it is. By helping to answer calls and appropriately route callers, it’s important that it works correctly and efficiently. With an automated system in place, voice prompts

Read More

How many voices? IVR Announcements vs. Messages On Hold

When creating programs for audio marketing for telephony, like IVR Announcements and Messages On Hold, clients have to make a choice of voice. Is a male or female right for me? Do I want someone who sounds peppy and fun, or does my business warrant a voice with a calm, soothing tone? When...

Read More