Sound Communication: The Holdcom Blog

On Hold Message Updates for Fall - Cheat Sheet

Coming soon pumpkin lattes and football season! We all know too well that Fall is around the corner. With the Fall season comes the opportunity for a crisp new marketing strategy. Will you be posting on social media; will you be doing any online ads? Whether you're in the healthcare,...

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Why Custom Audio is Important to Your Phone System

So you want to know why custom audio is important to your phone system? Your phone system is the first impression many customers receive.  It's the "front door" to your business and it needs a professional image. It's one of the easiest ways to improve customer experience. In addition to ...

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Message On Hold - The Key to Unified Communications

Your team has worked diligently to create a marketing and communication strategy that will increase sales and strengthen your competitive edge. Understanding how to create effective audio marketing scripts for Message On Hold can make a difference as to how clients perceive your brand. Your...

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Message On Hold: Script Tips to Keep Callers From Pouting

Children want what they want, RIGHT NOW.  Oh the potential drama which ensues if parents tell them to be patient. Their excitement builds and they slip into an imaginary world picturing themselves with the prized possession. But disaster can strike the moment they run out of patience. 

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Message On Hold & Voice Prompt Tips from Aristotle

At its heart, what is a message? What is it supposed to do? A message transfers information, but iif it is not engaging will that information reach the listener. Centuries ago Aristotle was so successful at creating an engaging message, humanity still listens to his words today. His artistic...

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Evergreen Audio: Recycle Your Message On Hold Audio for Video

Having to create professional recordings for your business can be time consuming and expensive. Typically, these scripts are used once in a Message On Hold and never heard again, but why not recycle the script content and reuse it on other mediums? Why not find multiple ways to use them?...

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6 Script Tips for Your Hold-Time

Audio marketing scripts  are used by many companies in today's business world. Hold times that are often filled with "dead air" or music can be used more effectively to convey messages to your customers. Here are five script tips for how to use Message On Hold, instead of playing boring... Read More

How Message On Hold Music Can Work For You

The frustration felt while waiting on hold is universal. Frustration can easily build when the caller is forced to listen to robotic recordings and lame elevator music. Too often hold time is time- consuming and impersonal. The time on hold is inevitable, but eliminating the impersonal quality...

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Expanding Business Using Multilingual Marketing

Wouldn't it be awesome if everyone on the planet spoke the same language? Marketing to a global audience requires breaking language barriers.  As an expanding business, it's important that your customer support system and marketing materials are consistent. As an expanding business you can't...

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Message On Hold: The Holiday Marketing Tool You Forgot

The holidays are a crazy busy, stressful time for everyone--the "goodwill towards men" part seems to come after they've found that one sold out toy, mailed packages, and rehabbed the tree after the cat knocked it over. Don't let your holiday Message On Hold add to your customer's frazzle factor....

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