Children want what they want, RIGHT NOW. Oh the potential drama which ensues if parents tell them to be patient. Their excitement builds and they slip into an imaginary world picturing themselves with the prized possession. But disaster can strike the moment they run out of patience.Read More
Having to create professional recordings for your business can be time consuming and expensive. Typically, these scripts are used once in a Message On Hold and never heard again, but why not recycle the script content and reuse it on other mediums? Why not find multiple ways to use them?...Read More
You spend a fortune on your advertising and marketing plans--social media, print, maybe even radio and TV to promote your brand and drive customers to your website and facility Advertising and marketing promotions encourage customers to call your business, but if you're not enhancing...Read More
Your customer has a busy day. One of his kids was sick this morning, a tire was flat on the car, work at the office is piled up after a holiday, and the office fridge isn't working so he had to go out for lunch. On top of all that, he must call your company today and he's likely to have to spend...Read More
What defines customer experience at your company? Many businesses define customer experience, brand identity and recognition from the moment a customer comes within sight of a business location. Physical branding (the look, feel, and experience onsite) follows common sense and easily tested...Read More
Negative people are like the pimple that grows smack dab in the middle of your face for before a public appearance; they show up unexpectedly and completely uninvited. The sad truth is that no matter how professional you are, how perfect your presentation is, or how many people come to you with ...Read More
During the holiday season, many businesses find themselves busier than they are at any other time of year. Orders are pouring in, and along with those orders come a variety of questions and complaints that tie up the phone lines. While many retailers hire extra staff to help with the increased...Read More
As you may have learned in our previous blog, a voice over talent can speak approximately 112 words per minute. It’s important that you don’t stuff too much content into your Message On Hold program, as it will be overwhelming to your callers and difficult to understand. As your finished on...
Jargon, or “Special words or expressions that are used by a particular profession or group and are difficult for others to understand,” is often a deal-breaker when developing effective marketing programs. On hold, marketing messages are heard, not seen or read, so it’s especially important to...
Summer officially ended on September 23, but people have started feeling especially autumnal since Labor Day. As the seasons change, it’s time to take inventory of your marketing materials and make sure your Message On Hold reflects the present and future of your business, not the past....