Sound Communication: The Holdcom Blog

Expanding Business Using Multilingual Marketing

Wouldn't it be awesome if everyone on the planet spoke the same language? Marketing to a global audience requires breaking language barriers.  As an expanding business, it's important that your customer support system and marketing materials are consistent. As an expanding business you can't...

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The All Encompassing Customer Journey

Breaking the language barriers in business can be powerful if you serve more than a one language demographic. Taking the time to analyze the customer journey and ensure that you are reaching every available client in their respective language results in happier and more satisfied customers and...

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Multilingual Voice Prompts - Part of the Dealership Experience

Walk into almost any car dealership today and you'll hear how providing an exceptional customer experience is vital to the way that business operates. Indeed, many automobile dealerships bend over backwards to offer perks to customers, including comfortable waiting rooms with free beverages and...

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Mainstream Media Goes Multilingual

I have a confession: I'm addicted to SongPop. It's one of those "social games" that uses Facebook and mobile devises to connected individual from across the globe in a "name that song" competition. It's all the rage and very fun. One interesting SongPop fact? The users come from all over the...

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Google Translate, you're (still) not fooling anyone

I'll admit it: when I was taking French in college, I occasionally used the seemingly infinite Google Translate database to look up a word here or there, instead of thumbing through my dictionary. My success was great. There was actually a point in time when I could read French. But, of course,...

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The Impact of Multilingual Telephone Systems for Hospitality

As destinations, hospitality properties aim to attract visitors from all over the world. Being able to reach out to these potential guests is crucial to building a connection between them, your venue, and your brand.

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Audio Tweeting

With speech-to-text capabilities and a technology that is constantly “on-the-go,” audio tweeting, or “micro-casting,” has become the middleman: it is more succinct than traditional audio messages, but more robust and personable than strictly text tweets.

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IVR Announcements for Emergency Situations

We hear about mass recalls on the news but think to ourselves, "Oh, this will never happen to my corporation." However, it is best to be prepared just in case this situation becomes a reality. Insuring that your business has the proper methods and tools to handle your customer relations during a...

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Traveling with On Hold Voices

As the leaves ripen into reds and yellows, we are reminded that Thanksgiving is fast approaching – one of the most highly trafficked days of the year. 

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Multilingual Communication

HOLDCOM recently completed an interesting project for a major bio-pharmaceutical company that required multi-lingual audio production for a video presentation.  With offices and markets in numerous countries, our client needed to globalize their existing corporate video, which featured employee...

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