Sound Communication: The Holdcom Blog

The All Encompassing Customer Journey

Breaking the language barriers in business can be powerful if you serve more than a one language demographic. Taking the time to analyze the customer journey and ensure that you are reaching every available client in their respective language results in happier and more satisfied customers and...

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Multilingual Voice Prompts - Part of the Dealership Experience

Walk into almost any car dealership today and you'll hear how providing an exceptional customer experience is vital to the way that business operates. Indeed, many automobile dealerships bend over backwards to offer perks to customers, including comfortable waiting rooms with free beverages and...

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Google Translate, you're (still) not fooling anyone

I'll admit it: when I was taking French in college, I occasionally used the seemingly infinite Google Translate database to look up a word here or there, instead of thumbing through my dictionary. My success was great. There was actually a point in time when I could read French. But, of course,...

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The Holdcom Office Episode 1: Holdcom Goes International

Recording multilingual productions is just one of the audio marketing services we provide at Holdcom. Lately, our audio producers have been working on a lot of jobs with international flavor. What happens when one of them, Nick, decides to brush up on some foreign languages?

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Multilingual Communication Aids Customer Service

Visual communication is nearly a cultural universal. If you’ve ever bought furniture from IKEA, you’ll know the little white instruction book that comes with your unassembled furniture doesn’t have any words to be read, just pictures and diagrams to help you put everything together. And if...

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