Sound Communication: The Holdcom Blog

Message on Hold: Music & Your Brain

Ever hear that one song, and as soon as it comes on you want to start dancing? The affect music has on our brains is undeniable. Music affects our brains so much that it has become popularized for therapy. Parents have even been encouraged to teach children how to play an instrument to increase...

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Message On Hold: Unicast or Multicast on my Phone System?

When evaluating the customer experience, It’s important to experience everything your callers do. When thinking about implementing Message on Hold services there are certain things you’ll want to consider. We cannot emphasize enough the importance of understanding the features and functionality...

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Permission to Use Music - On Hold

We often get inquires about using popular music on hold. Of course, you can certainly use whatever type of music you want on hold, but be warned you must have proper permissions and licensing. Music licensing is no joke! I’ve taken the time to share a guide of what is required to play music on...

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Myths & Misunderstandings About Music On Hold Licensing

Myth: “I can use this music for free because I found it on the internet”.

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Holiday Phone Greetings: Message On Hold

The holidays are just around the corner. As a business, it's time to start thinking about special hours and company parties. Let's not forget the focus of any business -  clients. When it comes to Message On Hold, use music that reminds callers why this time of year is so special, let them know...

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Message On Hold - The Key to Unified Communications

Your team has worked diligently to create a marketing and communication strategy that will increase sales and strengthen your competitive edge. Understanding how to create effective audio marketing scripts for Message On Hold can make a difference as to how clients perceive your brand. Your...

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How Message On Hold Music Can Work For You

The frustration felt while waiting on hold is universal. Frustration can easily build when the caller is forced to listen to robotic recordings and lame elevator music. Too often hold time is time- consuming and impersonal. The time on hold is inevitable, but eliminating the impersonal quality...

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Voice Prompts, Message On Hold, and the Customer Experience

Your customer has a busy day. One of his kids was sick this morning, a tire was flat on the car, work at the office is piled up after a holiday, and the office fridge isn't working so he had to go out for lunch. On top of all that, he must call your company today and he's likely to have to spend...

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How Your Callers Spend Their Holidays On Hold

"To succeed, you must have tremendous perseverance, tremendous will. ‘I will drink the ocean,’ says the persevering soul; ‘at my will mountains will crumble up." ~ Swami Vivekananda

Your customers should not have to conjure up this kind of will power to sit  through a Holiday Message On Hold...

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Message On Hold: The Holiday Marketing Tool You Forgot

The holidays are a crazy busy, stressful time for everyone--the "goodwill towards men" part seems to come after they've found that one sold out toy, mailed packages, and rehabbed the tree after the cat knocked it over. Don't let your holiday Message On Hold add to your customer's frazzle factor....

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