Sound Communication: The Holdcom Blog

On Hold Message Updates for Fall - Cheat Sheet

Coming soon pumpkin lattes and football season! We all know too well that Fall is around the corner. With the Fall season comes the opportunity for a crisp new marketing strategy. Will you be posting on social media; will you be doing any online ads? Whether you're in the healthcare,...

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Message On Hold - The Key to Unified Communications

Your team has worked diligently to create a marketing and communication strategy that will increase sales and strengthen your competitive edge. Understanding how to create effective audio marketing scripts for Message On Hold can make a difference as to how clients perceive your brand. Your...

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Message On Hold: Script Tips to Keep Callers From Pouting

Children want what they want, RIGHT NOW.  Oh the potential drama which ensues if parents tell them to be patient. Their excitement builds and they slip into an imaginary world picturing themselves with the prized possession. But disaster can strike the moment they run out of patience. 

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How Message On Hold Music Can Work For You

The frustration felt while waiting on hold is universal. Frustration can easily build when the caller is forced to listen to robotic recordings and lame elevator music. Too often hold time is time- consuming and impersonal. The time on hold is inevitable, but eliminating the impersonal quality...

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Message On Hold: The Holiday Marketing Tool You Forgot

The holidays are a crazy busy, stressful time for everyone--the "goodwill towards men" part seems to come after they've found that one sold out toy, mailed packages, and rehabbed the tree after the cat knocked it over. Don't let your holiday Message On Hold add to your customer's frazzle factor....

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The Importance of Message on Hold [Infographic]

While you're ramping up your Internet and social media budget, don't forget that many of your best customers or would be customers still reach you on the phone. How are you addressing that? 

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Common Mistaskes in Financial Industry Message On Hold Programs

A bank or credit union's telephone system is often an integral part of customer service. Clients will use an automated phone system to check account balances and members with more complicated inquiries wait on hold for support. During these critical moments on the phone, businesses in the...

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12 Content Ideas for Higher Education Message On Hold

A number of Holdcom employees have children who are high school seniors and are, right now, in the middle of the college application process. While it's an exciting time, it can also be a frustrating experience. With higher call volumes at the admissions office, these employees (and their...

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4 Audio Marketing Strategies for Small Businesses

Small businesses working with limited resources are often overshadowed by competition from larger businesses with larger marketing budgets. And yet, small businesses need to outshine competitors and distinguish themselves from the rest, just like the big guys. So what to do? By incorporating...

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