Sound Communication: The Holdcom Blog

5 Ways to Shape-Up your Wellness and Fitness Marketing

With the New Year coming, it's time for changes. For a majority of people changes can involve their: lifestyle, career, or living situations. Now if you're a business involved in fitness, or wellness you won't want to miss this opportunity! As a business owner, organizing and creating marketing...

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5 Reasons Employees Shouldn't Record your IVR

Your company’s IVR is the “first impression” callers get about your business. Recording your voice prompts in house may be a quick and affordable solution, but here’s a few reasons why that decision might not be the right one:

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Healthcare: How Your Staff's Attitude Can Cost You

A bad review by a critic can make or break an actor or chef’s career.  With the advent of social media and sites like Yelp, Foursquare, and Angie’s List, anyone with a smart phone and a bad experience can change the way your clients feel about your business.  Reviews are popping up in all types...

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Is your Voiceover Talent Approachable as the Brand Voice?

First impressions have a lasting impact.  Everyone has a friend that when they first met, was totally unapproachable. Trust me, I know because for most of my college years, I was that friend! My friends didn't admit this to me until about 2 years into our relationship, and we still laugh about... Read More

Narration in Video and eLearning

Narration can add immense value to any eLearning experience. Not only does adding high quality voiceover add versatility to the existing footage, but also allows it to be utilized for a broader range of audiences successfully. Speech can affect the most primal aspects of learning to improve...

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Why Custom Audio is Important to Your Phone System

So you want to know why custom audio is important to your phone system? Your phone system is the first impression many customers receive.  It's the "front door" to your business and it needs a professional image. It's one of the easiest ways to improve customer experience. In addition to ...

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3 Reasons IVRs Can Make or Break Your Brand

IVR systems. We've all used it and we've all had experiences where we were trapped in a routing loop unable to reach a human being and stuck yelling at a "robot" we can barely understand. 

When was the last time you've had an experience like that? How did it make you feel about the brand who...

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DIY Voice Prompts

If you've ever thought about recording your own prompts for your business, then you've probably already found out just how difficult it can be. Even with the right equipment (which alone costs thousands of dollars), depending on the word count it can take a week just to get the right recordings...

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Using the Right IVR to Sound Like a Big Company

Although automated phone greetings are often the first interactions customers have with your company, many small business owners don't take necessary steps to make sure they are making the correct first impression. Deciding what options to present and composing a concise and understandable...

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Small Doesn't Mean Unprofessional

Small businesses using the right auto attendant/IVR can sound like a bigger company. Small should mean professional. With 21st century technology, it's possible for a small company to present itself just as professionally as a mega-corporation.

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