Sound Communication: The Holdcom Blog

Brainstorming Your Branded Content

Branded Content has become more complicated over the years. However, it can open so many doors for businesses of any genre. Articles, videos, podcasts, and other live elements are what makes a nice batch of Branded Content. The overall key of Branded Content is to grab the attention of the...

Read More

Healthcare: How Your Staff's Attitude Can Cost You

A bad review by a critic can make or break an actor or chef’s career.  With the advent of social media and sites like Yelp, Foursquare, and Angie’s List, anyone with a smart phone and a bad experience can change the way your clients feel about your business.  Reviews are popping up in all types...

Read More

How to Create Loyal Raving Fans and a Backstage Account of a Song Parody

In life, imitation is the sincerest form of flattery. In business, getting a referral or testimonial, is the highest form of flattery, and is the currency on which you build your reputation. The better your reputation, the easier it is for your front-line staff to do their jobs and add to your...

Read More

Customer Experience & Pokémon GO

With all the news and excitement around the success and popularity of Pokémon Go, you may not recall it started as a humble card game back in the 1990's. It wasn't your average game. This game included capturing mythical creatures and battling your friends.  The game was simply called Pokémon....

Read More

Voice Assistant Technology and its Part in Customer Service

Once relegated to the realms of sci-fi and seemingly far-fetched movie plots, voice assistant technology is now a huge part of the customer service experience. It works inconjunction with your Interactive Voice Response, known as IVR, to increase efficiency in your company's communication,...

Read More