Sound Communication: The Holdcom Blog

The Right Choice in Music Can Lead to More Efficient Business

While the old train of thought was to keep customers in your store longer to increase a chance of purchase, a keen observer of how their business works will notice that isn't always true. Often it's more a case of the customers speed in moving through a store. In that area, selecting the right ...

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How the Right Overhead Music Can Boost Your Business

There are a lot of components to a great business. Great customer service, a great location, and a great product are all key factors in determining the overall success of your business. But one often overlooked feature that can keep customers returning is the right choice of overhead music. From...

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Tips for Creating Great Overhead Announcements

Almost everyone has heard announcements that come in over hold music or in-store music tracks. Unfortunately, just as many have been left wondering what the announcer actually said. This is just one of the problems that can negate the benefit of such messages. To ensure that your overhead...

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How Do You Choose The Right Business Music For Your Company?

We all have been in stores and restaurants where some type of music is playing in the background.  Sometimes we like it and sometimes we don't. So, how do you go about choosing the right business music for your company?

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Top Effects Overhead Music Has On Behavior

Music is often thought of as just for entertainment but it can also be used to accomplish other objectives. Generally, overhead music plays in background of production facilities, retail stores, restaurants and offices to manufacture certain desired attitudes and behaviors among employees and...

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